1. We respect your privacy
Nutrition Plus Enterprises Pty Ltd (ABN 48 311 057 617), trading as Early Life Nutrition Alliance ('Early Life Nutrition Alliance', 'we', 'us', 'our'), of 27 Carter Street, Albert Park, Victoria, Australia 3206, respects your right to privacy and is committed to safeguarding the privacy of our customers and website visitors. We adhere to the Australian Privacy Principles contained in the Privacy Act 1988 (Cth). This policy sets out how we collect and treat your personal information.
"Personal information" is information we hold which is identifiable as being about you.
2. Collection of personal information
Early Life Nutrition Alliance will, from time to time, receive and store personal information you enter onto our website, provided to us directly or given to us in other forms.
The kinds of personal information we collect include:
- Identity and contact information: name, email address, postal address, phone number, business name, and professional credentials (where relevant to membership eligibility, e.g. dietitian registration).
- Account and transaction information: username, password, purchase history, subscription status, billing records, and payment method details (processed and stored by our payment provider, not by us).
- Engagement information: communications you send us, survey responses, feedback, content you contribute to our community spaces, and records of your participation in our courses, mentoring sessions, and accountability sessions.
- Recordings: audio and/or video recordings of group mentoring, accountability sessions, and similar live calls in which you participate (see Section 4).
- Technical information: IP address, browser type, device type, operating system, referring website, pages visited, and time spent on pages, collected automatically when you visit our website (see Section 10).
- Marketing preferences: your subscription status to our mailing list and SMS list, and your communication preferences.
We collect this information when you provide it to us directly (for example, when you purchase a product, register for a course, contact our customer support, or participate in a session) and indirectly through automated means (for example, cookies and analytics tools).
3. How we collect your personal information
Early Life Nutrition Alliance collects personal information from you in a variety of ways, including when you interact with us electronically or in person, when you access our website and when we provide our services to you. Specifically, we collect personal information when you:
- purchase a Product or Service through our website or checkout (Kajabi);
- register for our mailing list, SMS list, or any of our courses or memberships;
- participate in live sessions delivered through Zoom, Facebook, or other third-party platforms we use;
- contribute content to our private community spaces (e.g. our private Facebook group, SharePoint workspace, or other community platforms);
- contact our customer support via email, web form, phone, or SMS;
- complete surveys, feedback forms, applications, or questionnaires;
- visit our website (technical and analytics data — see Section 10).
We may receive personal information from third parties. If we do, we will protect it as set out in this Privacy Policy.
4. Use of your personal information
Early Life Nutrition Alliance may use personal information collected from you to provide you with information, updates and our services. We may also make you aware of new and additional products, services and opportunities available to you. We may use your personal information to improve our products and services and better understand your needs.
Early Life Nutrition Alliance may contact you by a variety of measures including, but not limited to telephone, email, SMS or mail.
Where you participate in live group sessions (such as group mentoring or accountability sessions), those sessions may be recorded and the recordings may be made available to current and future participants of the relevant program for educational and training purposes. By participating in a recorded session, you consent to this use. If you do not wish to appear in a recording, you may participate with your camera and microphone off.
5. Disclosure of your personal information
We may disclose your personal information to any of our employees, administrative staff, officers, insurers, professional advisers, agents, suppliers or subcontractors insofar as reasonably necessary for the purposes set out in this Policy. Personal information is only supplied to a third party when it is required for the delivery of our services, including to other health professionals looking after your care.
We may from time to time need to disclose personal information to comply with a legal requirement, such as a law, regulation, court order, subpoena, warrant, in the course of a legal proceeding or in response to a law enforcement agency request.
We may also use your personal information to protect the copyright, trademarks, legal rights, property or safety of Early Life Nutrition Alliance, our website earlylifenutritionalliance.com, its customers or third parties.
Cross-border data transfers. To deliver our services, we use third-party platforms and service providers that are located outside Australia. By using our website and services, you acknowledge and consent to your personal information being stored, processed, and transferred to these providers, including:
- Google LLC (United States) — Google Tag Manager, Google Analytics (via Google Site Kit), reCAPTCHA, Google Hosted Libraries, and YouTube embeds.
- Meta Platforms, Inc. (United States) — Facebook Pixel for advertising and conversion tracking, our private Facebook community group, and embedded Instagram feeds.
- Keap / Infusionsoft (United States) — customer relationship management (CRM), lead capture forms, and email marketing automation.
- Kajabi, Inc. (United States) — learning management, course delivery, member area, and checkout (operating at grow.earlylifenutritionalliance.com).
- Stripe, Inc. (United States) — payment processing via WooCommerce on our website.
- Microsoft Corporation (United States) — staff email (Office 365) and SharePoint hosting for member resource libraries.
- Other software-as-a-service providers that we engage from time to time to support our operations (such as customer support, scheduling, video conferencing, and analytics).
Where we transfer personal information overseas, we take reasonable steps to ensure the recipient handles the information in a way that is consistent with the Australian Privacy Principles, including by entering into contractual arrangements with our providers where appropriate. By providing your personal information to us, you consent to these overseas disclosures.
If there is a change of control in our business or a sale or transfer of business assets, we reserve the right to transfer to the extent permissible at law our user databases, together with any personal information and non-personal information contained in those databases. This information may be disclosed to a potential purchaser under an agreement to maintain confidentiality. We would seek to only disclose information in good faith and where required by any of the above circumstances.
By providing us with personal information, you consent to the terms of this Privacy Policy and the types of disclosure covered by this Policy. Where we disclose your personal information to third parties, we will request that the third party follow this Policy regarding handling your personal information.
6. Security of your personal information
Early Life Nutrition Alliance is committed to ensuring that the information you provide to us is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure information and protect it from misuse, interference, loss and unauthorised access, modification and disclosure.
The transmission and exchange of information is carried out at your own risk. We cannot guarantee the security of any information that you transmit to us or receive from us. Although we take measures to safeguard against unauthorised disclosures of information, we cannot assure you that personal information that we collect will not be disclosed in a manner that is inconsistent with this Privacy Policy.
Data breach response. Early Life Nutrition Alliance complies with the Notifiable Data Breaches scheme under Part IIIC of the Privacy Act 1988 (Cth). If we become aware of an actual or suspected data breach involving your personal information that is likely to result in serious harm, we will:
- Promptly assess the suspected breach and contain it where possible;
- Notify the Office of the Australian Information Commissioner (OAIC) and affected individuals as required by law; and
- Provide affected individuals with information on the breach, the kinds of information involved, and recommended steps to protect themselves.
7. Access to your personal information
You may request details of personal information that we hold about you in accordance with the provisions of the Privacy Act 1988 (Cth). If you would like a copy of the information which we hold about you, or believe that any information we hold on you is inaccurate, out of date, incomplete, irrelevant or misleading, please email us at info@earlylifenutritionalliance.com. We will respond to your request within a reasonable time, generally within 30 days.
We reserve the right to refuse to provide you with information that we hold about you, in certain circumstances set out in the Privacy Act.
8. Complaints about privacy
If you have any complaints about our privacy practices, please feel free to send details of your complaints to Early Life Nutrition Alliance by e-mail to info@earlylifenutritionalliance.com. We take complaints very seriously and will respond shortly after receiving written notice of your complaint.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or by phone on 1300 363 992.
9. Changes to Privacy Policy
Please be aware that we may change this Privacy Policy in the future. We may modify this Policy at any time, in our sole discretion and all modifications will be effective immediately upon our posting of the modifications on our website or notice board. Please check back from time to time to review our Privacy Policy.
This Privacy Policy was last updated on [INSERT PUBLISH DATE].
10. Website
When you visit our website
When you come to our website www.earlylifenutritionalliance.com we may collect certain information such as browser type, operating system, website visited immediately before coming to our site, IP address, device type, screen resolution, pages visited, time spent on pages, and referral source. This information is used in an aggregated manner to analyse how people use our site, such that we can improve our service.
Cookies
We may from time to time use cookies on our website. Cookies are very small files which a website uses to identify you when you come back to the site and to store details about your use of the site. Cookies are not malicious programs that access or damage your computer. Most web browsers automatically accept cookies but you can choose to reject cookies by changing your browser settings. However, this may prevent you from taking full advantage of our website. Our website may from time to time use cookies to analyse website traffic and help us provide a better website visitor experience. In addition, cookies may be used to serve relevant ads to website visitors through third party services such as Google Ads. These ads may appear on this website or other websites you visit.
Specific tools we use. We currently use the following cookies and tracking technologies on our website:
- Google Tag Manager and Google Analytics (Google LLC, United States) — to analyse aggregated website traffic and fire other tracking tags. Deployed via the Google Site Kit plugin.
- Meta Pixel (Meta Platforms, United States) — for advertising and conversion tracking on Facebook and Instagram. Deployed via the PixelYourSite plugin.
- Google reCAPTCHA v2 (Google LLC, United States) — to protect our forms from spam and abuse. reCAPTCHA sets cookies to distinguish humans from automated bots.
- Keap / Infusionsoft forms (Keap, United States) — for CRM lead capture, with their own embedded reCAPTCHA.
- WooCommerce (Automattic, United States) — sets session and cart cookies for our e-commerce checkout, including order attribution tracking via Sourcebuster.
- Kajabi cookies (Kajabi, United States) — for our checkout and member-area login sessions on grow.earlylifenutritionalliance.com.
- Embedded social feeds (Meta Platforms, United States) — our Instagram feed embed sets cookies when displayed.
You can opt out of Google Analytics tracking via Google's opt-out browser add-on, and out of Meta Pixel tracking via your Facebook ad preferences. You can disable cookies entirely through your browser settings, though this may affect site functionality and prevent you from completing purchases.
Third-party sites
Our site may from time to time have links to other websites not owned or controlled by us. These links are meant for your convenience only. Links to third party websites do not constitute sponsorship or endorsement or approval of these websites. Please be aware that Early Life Nutrition Alliance is not responsible for the privacy practices of other such websites. We encourage our users to be aware, when they leave our website, to read the privacy statements of each and every website that collects personal identifiable information.
11. How to contact us
For all privacy-related enquiries, requests for access to your personal information, or complaints, please contact:
Privacy Officer
Nutrition Plus Enterprises Pty Ltd (trading as Early Life Nutrition Alliance)
27 Carter Street, Albert Park, Victoria, Australia 3206
Email: info@earlylifenutritionalliance.com

